AFW Agency · Pricing

Built in 24 hours. Priced upfront.

Landing pages ship in a day. Wholesale pricing is published upfront so you can quote your client with confidence. Larger builds start at the prices shown, and more complex projects are scoped above them with a transparent quote.

Built in 24 Hours

Clear upfront wholesale pricing — know your cost before you commit, and quote your client whatever you like.

Landing Page Starter

Get online fast

$497

Delivered in 24 hours

Revisions: 5 pre-production · 3 post-production revisions
  • 1 high-converting landing page
  • Lead capture form
  • Mobile optimized
  • Email notifications for leads
  • Copy + structure done for you
  • AI chat widget included
  • Stripe checkout integration
Start risk-free
Most complete

Landing Page Pro

Landing page + payment integration + email autoresponder — turn traffic into customers

$747

Delivered in 24 hours

Revisions: 5 pre-production revisions · ongoing support as needed
  • Everything in Landing Page Starter
  • Thank-you page included
  • Payment integration
  • Email autoresponder / follow-up sequence
  • CRM setup & integration
  • Lead organization + pipeline setup
  • Advanced tracking (Meta Pixel + Google Analytics)
  • Ecom functionality (product pages + cart + checkout)
Start risk-free

Specialty · Flagship builds

Bigger builds, scoped on a call.

Starting prices shown. Larger or more complex projects are scoped above the starting price, and Custom Solutions are quoted individually. Book a call and we'll map it out together.

Custom Website

From $2,497

Fully custom multi-page builds with backend dashboards included. Larger or more complex sites are scoped above the starting price.

  • Everything in Landing Page Pro
  • Full backend dashboards
  • Custom multi-page architecture
  • Custom features & integrations
  • User logins & role-based access
Book a call for a quote

eCommerce Store

From $2,497

A complete custom online store for your client's products, built and delivered for you. Larger or more complex stores are scoped above the starting price.

  • Product catalog with collections & filters
  • Cart & checkout (Stripe, PayPal, Square and more)
  • Shipping options & discount codes
  • Customer order status & order history
Book a call for a quote

Marketing Funnel

From $2,497

A complete multi-stage conversion system — traffic to landing to webinar to checkout to upsell — built and delivered for you. Distinct from a landing page: a funnel is a multi-step journey, not a single page. Larger or more complex funnels are scoped above the starting price.

  • Multi-step funnel architecture
  • Traffic source integration (FB / Google / organic)
  • Webinar / replay / VSL pages
  • Checkout + upsell flow
  • Real-time conversion tracking
Book a call for a quote

Hub-Centric Website

From $5,000

The website becomes an interactive business hub — community, content and engagement built directly into the experience.

  • Built-in community, member profiles and accounts
  • Native livestreaming, live chat, events and notifications
  • Courses, content and resources hosted in the experience
  • Lead capture wired to your CRM and automations
Book a call for a quote

Mobile App

From $4,997/year

Native iOS + Android apps, fully custom to your brand. Larger or more complex apps are scoped above the starting price.

  • Native iOS & Android apps
  • Fully branded to your business
  • Custom features & integrations
  • App Store & Google Play deployment
Book a call for a quote

Business Operating System

From $4,997/year

A complete system that runs your whole business from one place — website, CRM, portals, automations, dashboards, and apps, all connected. Larger or more complex systems are scoped above the starting price.

  • CRM and sales pipeline
  • Client and team portals
  • AI automations
  • Dashboards and reporting
Book a call for a quote

Automations & Integrations

Quoted per scope

Automates the manual, time-consuming work in a business — a targeted automation build rather than a complete Business Operating System.

  • Workflow & process automation
  • Client portals & internal dashboards
  • Booking, intake & follow-up systems
  • Built around how you already operate
Book a call for a quote

Custom Solutions

Custom wholesale quote

Technology designed around requirements that don't fit neatly into a template.

  • Scoped around your requirements
  • Built to your specification
  • Integrated with your systems
  • Supported after launch
Book a call for a quote

Support and ongoing development for your agency

Every agency is covered. Add wholesale support and development plans when you and your clients need more. These are separate from your Agency OS Platform License, which covers access and live-build capacity.

Support

Included Support

$0

Basic coverage

  • 3 support requests/month
  • Features: $249 each, subject to scope

Online Support

$99/month

Unlimited help

  • Unlimited support requests
  • Features: $249 each, subject to scope

Pro Support

$499/month

Ongoing improvements

  • Unlimited support requests
  • Up to 5 reasonable features/month
Ongoing technology development

Kelray Technology Partner

$2,499/month

Ongoing technology development

Kelray continuously develops, improves and manages the technology behind your client solutions.

For agencies that want Kelray continuously involved in developing and improving their technology.

  • Ongoing technology development
  • Continuous development & improvements
  • Support included
  • Project management as needed
  • Priority development
Your technology team

Kelray Technology Team

$4,999/month

Technology across your agency

Kelray handles technology development across your agency and its client solutions.

For agencies with multiple technology initiatives or many client builds that need to move forward at the same time.

  • Technology across the agency
  • Higher development capacity
  • Multiple initiatives moving simultaneously
  • Support included
  • Project management as needed
  • Highest development priority

Development is managed based on scope, priorities and available capacity. Major standalone projects and third-party costs may require separate scope.